Trusona is on a mission to rid the world of passwords and make the Internet safer and more secure.
— Ori Eisen, Founder and CEO

Company Overview

Trusona is the leader in simply secure identity authentication. We developed the world’s first and only insured digital identity authentication solution and are leading a movement where there are no passwords to be created, remembered, stolen, or compromised. Where people are who they say they are - every time. Our solution takes a completely different approach. It is radically simple, and relies on patented technology that uses the unique nature of every interaction to assure the True Persona behind every digital interaction.

Trusona. Simply Secured. For more information about Trusona visit

Solutions overview

Trusona’s award winning Identity Authentication Suite offers three levels of service that are simply secure. 

Trusona Essential – designed to eliminate username and passwords and is completely FREE.

Trusona Executive – designed for businesses to deliver enhanced step-up authentication while eradicating passwords, OTP tokens and SMS alerts. 

Trusona Elite – world’s first and only insured digital identity authentication solution, backed by an A+ rated insurance carrier and designed to protect VIPs and critical assets. 

See it in action


Finovate 2016 Best of Show

Media Assets

Founder headshot and biography

Ori Eisen has spent the last two decades fighting online crime, and is respected for his business knowledge and leadership.

Prior to founding Trusona, Mr. Eisen founded 41st Parameter – the leading online fraud prevention and detection solution for financial institutions and e-commerce. 41st Parameter was acquired by Experian in 2013.

Prior to 41st Parameter, Mr. Eisen served as the Worldwide Fraud Director for American Express focusing on Internet and counterfeit fraud. During his tenure, he championed the project to enhance the authorization request to include Internet specific parameters.

Prior to American Express, Mr. Eisen was the Director of Fraud Prevention for VeriSign/Network Solutions. By developing new and innovative technologies, he skillfully reduced fraud losses by over 85 percent in just three months.

Mr. Eisen is often quoted by industry insiders, and receives numerous invitations to keynote industry events and conferences. Mr. Eisen holds a Bachelor of Science degree in business administration from Montclair State University and he holds over two dozen cybersecurity patents.

In his free time, Mr. Eisen volunteers with Thorn, the digital defenders of children. He founded Ball to All, a charity that donates free soccer balls around the world to children who have never had one. He is a founding member of Security Canyon – Arizona’s Cyber Security Coalition. He resides in Scottsdale and is married with two children.

Mr. Eisen has dedicated his life to fighting online crime.

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