Identity Impersonation Detection White Paper Read Now
Attackers don't break in anymore. They call the service desk, pose as a locked-out employee, and talk an agent into a password or MFA reset. Watch Trusona and HaloITSM break down how GenAI makes those attacks fast and convincing, and how to stop them in real time.
A practical look at why the service desk became a favorite way in, and what actually closes the gap.
How GenAI hands fraudsters new tools to run account takeover at the help desk, with voice deepfakes and social engineering that legacy checks miss.
Why service desks and contact centers are so exposed, and how a single reset call turns into a breach.
How Trusona's Identity Impersonation Detection (IID) verifies who is really on the line and stops these attacks in real time.
How HaloITSM and Trusona work together to add deepfake-resistant verification inside the service desk workflow.
Ori founded Trusona in 2015 to stop account takeover at its source. A longtime fraud and cybersecurity expert, he built the company around a simple idea: prove who is really on the other end before anything high-risk happens.
Jason is a product manager at Halo, the company behind HaloITSM. He works on how IT service teams handle the everyday requests, like password and account resets, where impersonation tends to slip through.
Same attack pattern, new firepower. GenAI made impersonation cheap, fast, and convincing.
Threat groups like Scattered Spider call the service desk posing as a locked-out employee. With cloned voices and details pulled from the open web, they sound right, and security questions and MFA resets do nothing to stop them.
Trusona's ATO Protect confirms the caller's true identity in real time, with no PII stored, no app to download, and no pre-registration. It does not rely on the biometrics and liveness checks that deepfakes beat.
Legacy identity verification asks whether a document is real. Identity Impersonation Detection (IID) asks the question that matters now: is the person in this interaction actually who they claim to be?
ATO Protect answers it in real time at the IT help desk and other high-risk touchpoints, with a zero-integration option and an API into your existing ITSM when you are ready. The check can be automated, cutting reset ticket load by up to 85%.
Bring your hardest help desk scenario. We'll show you how ATO Protect catches the caller a document check would have waved through.